Premium
Prism will alter attitudes towards data, warns Sorrell
Premium
Jun 20, 2013

Prism will alter attitudes towards data, warns Sorrell

CANNES - The Prism scandal, in which the UK and US governments have been found to be "legally compelling collection" of information from internet giants Google and Facebook, will change perceptions on privacy, warns Sir Martin Sorrell.

Premium
Coke promotes social causes and story-telling with Coca-Cola Journey 'magazine'
Premium
Nov 15, 2012

Coke promotes social causes and story-telling with ...

GLOBAL - The Coca-Cola Company has replaced its corporate website with what it is calling a "dynamic, digital magazine", designed to encourage interaction and showcase "universally important topics, social causes and company news".

Premium
Publicis Groupe buys LBi for US$514 million
Premium
Sep 20, 2012

Publicis Groupe buys LBi for US$514 million

GLOBAL - Publicis Groupe has reached an agreement to buy digital specialist LBi for US$514 million (€416m) in a deal that has "unanimous support" from the management board of LBi.

Premium
Cannes 2012: 'If Sorrell resigns over pay it would be great', says David Jones
Premium
Jun 22, 2012

Cannes 2012: 'If Sorrell resigns over pay it would ...

GLOBAL - If WPP's embattled leader Sir Martin Sorrell were to leave over the shareholder revolt surrounding his near US$20 million pay packet, it would be a "brilliant" thing, according to David Jones, global chief executive of rival network Havas.

Premium
Unilever's Keith Weed: 'Marketing's at a crossroads'
Premium
Mar 6, 2012

Unilever's Keith Weed: 'Marketing's at a crossroads'

LONDON - Marketing as an industry is at a crossroads, and needs to adapt to better serve a changing world defined by diminishing natural resources and an ever-expanding global population, warns Keith Weed, chief marketing officer of Unilever.

Premium
Facebook reports a 69% lift in ad revenue in 2011
Premium
Feb 3, 2012

Facebook reports a 69% lift in ad revenue in 2011

GLOBAL - Facebook's advertising revenues rose 69% to hit $3.15 billion in 2011, according to accounts filed for its $5 billion initial public offering (IPO).

Campaign Jobs

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read